Response : the complete guide to profitable direct marketing /

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Bibliographic Details
Author / Creator:Geller, Lois K., 1944-
Edition:Rev. and expanded
Imprint:New York : Oxford University Press, 2002.
Description:xxi, 360 p. : ill. ; 25 cm.
Language:English
Subject:
Format: Print Book
URL for this record:http://pi.lib.uchicago.edu/1001/cat/bib/4748144
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ISBN:0195158695 (cloth : alk. paper)
Notes:Includes index.