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5201441 |
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20050127124600.0 |
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040220s2004 wiua b 001 0 eng |
| 010 |
|
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|a 2004003921
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|a 0873895932 (hard cover, casebound)
|
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|a 2004003921
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|a HF5415.335
|b .A432 2004
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0 |
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|a 658.8/343
|2 22
|
| 100 |
1 |
|
|a Allen, Danica R.,
|d 1959-
|0 http://id.loc.gov/authorities/names/n00084529
|1 http://viaf.org/viaf/33232553
|
| 245 |
1 |
0 |
|a Customer satisfaction research management :
|b a comprehensive guide to integrating customer loyalty and satisfaction metrics in the management of complex organizations /
|c Derek R. Allen.
|
| 260 |
|
|
|a Milwaukee :
|b ASQ Quality Press,
|c 2004.
|
| 300 |
|
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|a xv, 248 p. :
|b ill. ;
|c 24 cm.
|
| 336 |
|
|
|a text
|b txt
|2 rdacontent
|0 http://id.loc.gov/vocabulary/contentTypes/txt
|
| 337 |
|
|
|a unmediated
|b n
|2 rdamedia
|0 http://id.loc.gov/vocabulary/mediaTypes/n
|
| 338 |
|
|
|a volume
|b nc
|2 rdacarrier
|0 http://id.loc.gov/vocabulary/carriers/nc
|
| 500 |
|
|
|a "American Society for Quality."
|
| 504 |
|
|
|a Includes bibliographical references (p. 233-238) and index.
|
| 505 |
0 |
|
|a Customer satisfaction, retention, and profitability -- Tracking and reporting customer satisfaction metrics -- Linking CSM to management incentives : theoretical foundation -- Linking CSM to management incentives : quantitative approaches -- Implementing key driver results -- CRM and customer satisfaction -- Linking customer satisfaction to business outcomes -- Managing global customer satisfaction programs -- Linking customer feedback to business processes -- Creating and managing loyalty segments.
|
| 650 |
|
0 |
|a Consumer satisfaction
|x Research.
|
| 650 |
|
0 |
|a Customer loyalty
|x Research.
|
| 650 |
|
0 |
|a Customer services
|x Quality control
|x Research.
|
| 650 |
|
0 |
|a Customer services
|x Management
|x Research.
|
| 650 |
|
0 |
|a Marketing research
|x Management.
|
| 650 |
|
7 |
|a Consumer satisfaction
|x Research.
|2 fast
|0 http://id.worldcat.org/fast/fst00876407
|
| 650 |
|
7 |
|a Marketing research
|x Management.
|2 fast
|0 http://id.worldcat.org/fast/fst01010294
|
| 710 |
2 |
|
|a American Society for Quality.
|0 http://id.loc.gov/authorities/names/n97088536
|1 http://viaf.org/viaf/124044311
|
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|a HeVa
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|t Library of Congress classification
|a HF5415.335 .A432 2004
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|c JRL-Gen
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|
|t Library of Congress classification
|a HF5415.335 .A432 2004
|l JRL
|c JRL-Gen
|e CONE
|b 65047292
|i 7725219
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