Defining market segments with multi-dimensional purchase behavior /

Defining market segments with multi-dimensional purchase behavior /

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Bibliographic Details
Author / Creator:Peacock, Peter, 1936-
Imprint:1975.
Description:vii, 206 leaves ; 28 cm.
Language:English
Subject:
Marketing research
Consumers
Market segmentation.
Purchasing.
Format: Dissertations Print Book
URL for this record:http://pi.lib.uchicago.edu/1001/cat/bib/53419
Hidden Bibliographic Details
Notes:Thesis (Ph. D.)--Univ. of Chicago, Graduate School of Business, August 1975.
Bibliography: leaves 198-206.

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