Marketing to leading-edge baby boomers /

Marketing to leading-edge baby boomers /

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Bibliographic Details
Author / Creator:	Green, Brent.
Edition:	2nd ed.
Imprint:	Ithaca, NY : Paramount Market, c2005.
Description:	xvii, 330 p. : ill. ; 24 cm.
Language:	English
Subject:	Baby boom generation -- United States. Baby boom generation -- Economic aspects -- United States. Middle aged consumers. Market segmentation. Baby boom generation. Baby boom generation -- Economic aspects. Market segmentation. Older consumers. United States.
Format:	Print Book
URL for this record:	http://pi.lib.uchicago.edu/1001/cat/bib/5702388

Hidden Bibliographic Details
Varying Form of Title:	Baby boomers.
ISBN:	0972529071
Provenance:	YB0519R.txt
Notes:	Includes bibliographical references (p. 323-324) and index.

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Holdings details from Regenstein, Bookstacks
Call Number:	HF5415.13 .G74 2005
c.1	Available Loan period: standard loan Scan and Deliver Request for Pickup Need help? - Ask a Librarian