Kellogg on branding : the marketing faculty of the Kellogg School of Management /

Kellogg on branding : the marketing faculty of the Kellogg School of Management /

Saved in:

Bibliographic Details
Imprint:	Hoboken, N.J. : Wiley, c2005.
Description:	xvii, 334 p. : ill. ; 24 cm.
Language:	English
Subject:	Brand name products. Branding (Marketing) Brand name products -- Management. Customer relations -- Management. Brand name products. Branding (Marketing) Customer relations -- Management.
Format:	Print Book
URL for this record:	http://pi.lib.uchicago.edu/1001/cat/bib/5750082

Hidden Bibliographic Details
Other authors / contributors:	Tybout, Alice M. Calkins, Tim. Kellogg School of Management.
ISBN:	0471690163 (cloth)
Notes:	Includes index.

Regenstein, Bookstacks

Loading map link

Holdings details from Regenstein, Bookstacks
Call Number:	HD69.B7 K46 2005
c.1	Available Loan period: standard loan Scan and Deliver Request for Pickup Need help? - Ask a Librarian