Marketing and multicultural diversity /

Marketing and multicultural diversity /

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Bibliographic Details
Imprint:	Aldershot, Hampshire, England ; Burlington, VT : Ashgate, c2006.
Description:	xii, 275 p. : ill. ; 25 cm.
Language:	English
Series:	New perspectives in marketing series New perspectives in marketing.
Subject:	Consumer behavior. Market segmentation. Marketing -- Social aspects. Consumer behavior. Market segmentation. Marketing -- Social aspects.
Format:	Print Book
URL for this record:	http://pi.lib.uchicago.edu/1001/cat/bib/5897992

Hidden Bibliographic Details
Other authors / contributors:	Rao, C. P.
ISBN:	0754643263 (alk. paper)
Notes:	Includes bibliographical references (p. [265]-268) and index.

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Call Number:	HF5415.32 .M37 2006
c.1	Available Loan period: standard loan Scan and Deliver Request for Pickup Need help? - Ask a Librarian