New flows in global TV /

New flows in global TV /

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Bibliographic Details
Author / Creator:	Moran, Albert.
Imprint:	Bristol ; Chicago : Intellect, 2009.
Description:	183 p. : ill., maps ; 23 cm.
Language:	English
Subject:	Television and culture. Television and culture. Television broadcasting -- Marketing. Television programs -- Marketing. Television broadcasting -- Marketing. Television programs -- Marketing.
Format:	Print Book
URL for this record:	http://pi.lib.uchicago.edu/1001/cat/bib/7800357

Hidden Bibliographic Details
Varying Form of Title:	New flows in global television
ISBN:	9781841501949 1841501948
Notes:	Includes bibliographical references (p. [161]-174) and index.
Summary:	Annotation New Flows in Global TV fills the gap by investigating the global trade in TV programme formats. This pioneeringinvestigation delves into how programme formats such as Who Wants to be a Millionaire? and Big Brother appear in such markets as Argentina, South Africa, the Middle East and China. Studies include the international circulation of Dallasin the 1980s, Australian soap opera exports in the 1990s andoverseas sales of United Kingdom television programming in the new millennium. Moran asserts that the distribution of these programmes takes place in a centralized andorganized way, and is a highly structured and concentratedbusiness. Moran studies the key components of the televisiontrade, revealing the dynamics at work in the industry. New Flows in Global Television is a key text for those interested in global media, providing a comprehensive insight into the cultural, economic and social exchange that takes place atthe centre of world television.

Description
Summary:	New Flows in Global TV provides a pioneering investigation into television distribution worldwide and the global trade in television program formats. Topics include explorations of how shows like Who Wants to Be a Millionaire? and Big Brother are reformatted for audiences in diverse markets such as Argentina, South Africa, the Middle East, and China; the international circulation of Dallas in the 1980s; and Australian and United Kingdom programming exports in the last decade. Moran argues that distribution is the crucial link in a chain that dictates the consumption and purchase of television content. Consequently, New Flows in Global TV will be a key text for scholars of global media, providing comprehensive insight into the cultural, social and economic exchanges underlying media programming.
Physical Description:	183 p. : ill., maps ; 23 cm.
Bibliography:	Includes bibliographical references (p. [161]-174) and index.
ISBN:	9781841501949 1841501948