Franchising globally : innovation, learning and imitation /

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Bibliographic Details
Author / Creator:Alon, Ilan.
Imprint:Houndmills, Basingstoke, Hampshire : New York, NY : Palgrave Macmillan, 2010.
Description:xviii, 253 p. : ill. ; 23 cm.
Language:English
Subject:
Format: Print Book
URL for this record:http://pi.lib.uchicago.edu/1001/cat/bib/8113574
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ISBN:9780230238282 (hardback)
0230238289 (hardback)
Notes:Includes bibliographical references and index.
Summary:"Franchising Globally is first of its kind to examine franchising both from an entrepreneurial and from an international perspective. The book includes theoretical discussions and practical examples of international franchising as well as both micro and macro studies of franchising environments in different parts of the world"--Provided by publisher.

Regenstein, Bookstacks

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Call Number: HF5429.23 .A375 2010
c.1 Available Loan period: standard loan  Scan and Deliver Request for Pickup Need help? - Ask a Librarian