Advertising and consumer psychology /

Advertising and consumer psychology /

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Bibliographic Details
Imprint:	New York, N.Y. : Praeger, 1986.
Description:	viii, 294 p. : ill. ; 25 cm.
Language:	English
Subject:	Advertising -- Psychological aspects -- Congresses. Consumer behavior -- Congresses. Advertising -- Psychological aspects. Consumer behavior. Conference papers and proceedings.
Format:	Print Book
URL for this record:	http://pi.lib.uchicago.edu/1001/cat/bib/840066

Hidden Bibliographic Details
Other authors / contributors:	Olson, Jerry C. (Jerry Corrie), 1944- Sentis, Keith Ted Bates Advertising Marketing Science Institute American Psychological Association. Division of Consumer Psychology Conference on Advertising and Consumer Psychology (3rd : 1984 : Ted Bates Advertising, New York, N.Y.)
ISBN:	0275921549 (alk. paper) : $41.95
Notes:	Selected papers presented at the Advertising and Consumer Psychology Conference, held in June 1984 at the New York offices of Ted Bates Advertising; cosponsored by Ted Bates Advertising, the Marketing Science Institute, and Division 23 (Consumer Psychology) of the American Psychological Association. "Volume 3." Includes bibliographies and index.

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Call Number:	HF5822.A240 1986
c.1	Available Loan period: standard loan Scan and Deliver Request for Pickup Need help? - Ask a Librarian