Successful marketing to U.S. Hispanics and Asians : players, agencies, and media : an American Management Association research report on target marketing.

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Bibliographic Details
Imprint:New York, N.Y. : AMA Membership Publications Division, American Management Association, c1987.
Description:122 p. : ill. ; 28 cm.
Language:English
Series:AMA briefings & surveys
Subject:
Format: Print Book
URL for this record:http://pi.lib.uchicago.edu/1001/cat/bib/869454
Hidden Bibliographic Details
Other authors / contributors:American Management Association
ISBN:0814435149 (pbk.)

MARC

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