Successful marketing to U.S. Hispanics and Asians : players, agencies, and media : an American Management Association research report on target marketing.
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Imprint: | New York, N.Y. : AMA Membership Publications Division, American Management Association, c1987. |
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Description: | 122 p. : ill. ; 28 cm. |
Language: | English |
Series: | AMA briefings & surveys |
Subject: | |
Format: | Print Book |
URL for this record: | http://pi.lib.uchicago.edu/1001/cat/bib/869454 |
Other authors / contributors: | American Management Association |
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ISBN: | 0814435149 (pbk.) |
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