Culture and public relations : links and implications /

Culture and public relations : links and implications /

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Bibliographic Details
Imprint:	New York : Routledge, 2012.
Description:	vi, 288 p. : ill. ; 24 cm.
Language:	English
Series:	Routledge communication series Routledge communication series.
Subject:	Public relations -- Cross-cultural studies. Intercultural communication. Intercultural communication. Public relations. Cross-cultural studies.
Format:	Print Book
URL for this record:	http://pi.lib.uchicago.edu/1001/cat/bib/8786634

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Other authors / contributors:	Sriramesh, Krishnamurthy. Verčič, Dejan.
ISBN:	9780415887267 (alk. paper) 0415887267 (alk. paper) 9780415887274 (alk. paper) 0415887275 (alk. paper) 9780203149232 (alk. paper) 0203149238 (alk. paper)
Notes:	Includes bibliographical references and indexes.
Summary:	Culture and Public Relations explores the impact of culture -- societal and organizational -- through the global lens of public relations. Structuring the volume around three themes -- culture as an environment for public relations; the culture of PR globally; and the impact of PR on culture -- the editors bring together compelling discussions on such questions as how spirituality, religion, and culture have affected public relations, and how public relations culture has been affected by the "corporate cultures" of business enterprises. Additionally, the volume provides studies on the effect of culture on public relations practice in specific countries. --Publisher's description.

Regenstein, Bookstacks

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Call Number:	HM1221 .C85 2012
c.1	Available Loan period: standard loan Scan and Deliver Request for Pickup Need help? - Ask a Librarian