Service franchising : a global perspective /

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Bibliographic Details
Author / Creator:	Alon, Ilan.
Imprint:	New York : Springer Science+Business Media, c2006.
Description:	1 online resource (xx, 264 p.) : ill., map.
Language:	English
Subject:	Franchises (Retail trade) Franchises (Retail trade)
Format:	E-Resource Book
URL for this record:	http://pi.lib.uchicago.edu/1001/cat/bib/8877740

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ISBN:	9780387282565 0387282564
Notes:	Includes bibliographical references and index. Description based on print version record.
Summary:	Extracts from observations about international franchising from both the scholarly and trade literature. This work contains guidance for franchisors and franchisees in their efforts to achieve success in the global marketplace.
Other form:	Print version: Alon, Ilan. Service franchising. New York : Springer Science+Business Media, c2006 0387281827 9780387281827

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