Promotional strategy /

Promotional strategy /

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Bibliographic Details
Author / Creator:	Engel, James F.
Edition:	3d ed.
Imprint:	Homewood, Ill. : R. D. Irwin, 1975.
Description:	xiii, 650 p. : ill. ; 24 cm.
Language:	English
Subject:	Marketing Advertising Marketing -- Management Advertising. Marketing. Marketing -- Management.
Format:	Print Book
URL for this record:	http://pi.lib.uchicago.edu/1001/cat/bib/893852

Hidden Bibliographic Details
Other authors / contributors:	Wales, Hugh G. joint author. Warshaw, Martin R. joint author.
ISBN:	0256016364
Notes:	Includes bibliographical references and index. committed to retain 20170930 20421213 HathiTrust

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Call Number:	HF5415.E650 1975
c.1	Available Loan period: standard loan Scan and Deliver Request for Pickup Need help? - Ask a Librarian