Crafting the customer experience for people not like you : how to delight and engage the customers your competitors don't understand /

Crafting the customer experience for people not like you : how to delight and engage the customers your competitors don't understand /

Saved in:
Bibliographic Details
Author / Creator:McDonald, Kelly, 1961-
Imprint:Hoboken, N.J. : John Wiley & Sons, c2013.
Description:1 online resource.
Language:English
Subject:
Customer relations.
Customer services.
Consumer satisfaction.
Customer equity.
Customer relations.
Customer relations -- Management.
Format: E-Resource Book
URL for this record:http://pi.lib.uchicago.edu/1001/cat/bib/8955155
Hidden Bibliographic Details
ISBN:9781118461648 (e-book)
1118461649 (e-book)
9781118360729 (cloth)
Notes:Includes index.
Description based on online resource; title from digital title page (viewed on Jan. 23, 2013).

Similar Items