Behavior space : play, pleasure and discovery as a model for business value /

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Bibliographic Details
Author / Creator:	Manu, Alexander, 1954-
Imprint:	Farnham ; Burlington, Vt. : Gower, c2012.
Description:	1 online resource (xiv, 234 p.) : ill.
Language:	English
Subject:	Creative ability in business. New products. Product design. Consumer behavior. Strategic planning. Consumer behavior. Creative ability in business. New products. Product design. Strategic planning.
Format:	E-Resource Book
URL for this record:	http://pi.lib.uchicago.edu/1001/cat/bib/8971708

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ISBN:	9781409446842 (hbk. : alk. paper) 9781409446859 (e-book)
Notes:	Includes bibliographical references and index. Electronic reproduction. Palo Alto, Calif. : ebrary, 2011. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.

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