Innovations in services marketing and management : strategies for emerging economies /

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Bibliographic Details
Imprint:Hershey, PA : Business Science Reference, [2014]
Description:1 online resource.
Language:English
Series:Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series.
Subject:
Format: E-Resource Book
URL for this record:http://pi.lib.uchicago.edu/1001/cat/bib/9389245
Hidden Bibliographic Details
Other authors / contributors:Goyal, Anita, 1972-
ISBN:9781466646728 (electronic bk.)
1466646721 (electronic bk.)
9781466646711 (hardcover)
1466646713 (hardcover)
Notes:Includes bibliographical references and index.
Description based on print version record.
Other form:Original 9781466646711 1466646713